The Notre Dame Creamery of Notre-Dame-de-Lourdes, Manitoba, is a leader in the production of authentic small batch butter produced from the milk of pastured cows. This packaging redesign for their old fashioned butter has been re-branded to better reflect their distinct artisanal quality and craftsmanship. The new packaging format is more visually appealing while also creating a better experience for consumers by making it easier to identify what type of product they are looking for.